Both Deposits Are In

Prototype of the First Flight 40 automatic pilot's watch, marking the start of mass production

Eight months ago this was a name in a note-taking app and a theory about why watches feel designed for a shelf instead of a wrist.

This week, it's two wire transfers.

75% for 500 watches. 30% for 500 cases and boxes to put them in. Two manufacturers, two continents, two production lines now actually running — not "in discussion," not "pending confirmation." Running.

It took longer to get here than either of us expected. RFQs to six different manufacturers before picking the right one. A prototype that had to be corrected twice before it was right. A caseback design that changed four times — once for a mold, once for a serial number scheme neither of us had a name for yet, and once because of a customs regulation from 1930 that neither of us knew existed until three weeks ago. A production agreement that started as a spreadsheet and became something worth actually calling a contract.

None of that shows up in a wire confirmation. It's just a number, a date, a bank on the other end of the world agreeing to build something because we asked them to, carefully, more than once.

But it's real now in a way it wasn't last week. 500 watches. 500 cases. A target date in January. A long wait ahead, and for the first time, nothing left to decide before it starts.

12 seconds. 120 feet. The rest, apparently, actually is history.

SEE AND RESERVE THE BLACK DIAL
SEE AND RESERVE THE NAVY BLUE DIAL